April 28, 2026 — Global tire manufacturers, including Bridgestone and Chinese brands like Sailun, are raising prices by 3%–5% starting May 2026, driven by rising rubber and energy costs. Hankook also launched new fuel‑efficient truck tires (SmartFlex AH51/DH51) with 15%–20% higher mileage, targeting fleet operators. The industry continues shifting toward EV‑ready, low‑rolling‑resistance tires to meet sustainability rules.